While a lot of major movies either debut at a prominent film festival (Kevin Smith's own debut, Clerks, screened at both Cannes and Sundance prior to its theatrical release) or just roll out on 3,000-plus screens on a Friday, Jay and Silent Bob Reboot will first unspool in a slightly different way. Fathom Events, which distributes special and live events to select multiplexes, will handle Reboot's first showings on October 15, 2019, which will include an introduction from Smith, some bonus material, and free movie posters for lucky fans. Two days later, Reboot will screen again as part of a double feature alongside Jay and Silent Bob Strike Back.
Those dates maybe aren't so random. October 15 nearly matches up with the original release dates of some of Jay and Silent Bob Reboot's predecessors — Clerks first screened for paid audiences on October 19, 1994, while Mallrats reached theaters on October 20, 1995.
After those initial events, Smith and Mewes are taking the show on the road. The pair will travel around the U.S. to personally present the film and follow it up with Q&A sessions. Between October 21 and December 12, "The Jay & Silent Bob Reboot Roadshow" will hit 31 cities for 45 screenings.
