The video-sharing website Cameo has allowed many actors, singers, and performers to operate a nice side business by recording greetings to fans who pay to have a personalized message from their favorite celebrity. In Nikki Blonsky's case, a live Cameo she did for jewelry maker Hailey Jo Jenson led to immediate sparks. After Hailey began DMing her, Blonsky invited Hailey to visit her in LA, and the two soon began dating.

Although Blonsky had been in heterosexual relationships before, a 2022 New York Post article reports that she admitted, "I never really enjoyed my time spent in the bedroom with men." After realizing she had been living her life to please other people, she moved away from dating men and realized, "It wasn't the scariest thing in the world ... I found out it was exactly where I needed to be, romantically. I needed to not be dating guys because it was nothing but bad, bad bad; bad story after bad story."

Her relationship with Hailey continued to go well and in October 2022, Blonsky announced their engagement on Instagram, writing, "I've played plenty of characters in love in my life and it has been a blessing, but the greatest blessing in life is real love, true love and I am honored to finally feel unconditional love, and a love that is pure."